This Privacy Policy sets out the approach which Cashaphone will take in relation to the treatment of
Personal Information. It includes information on how Cashaphone collects, uses,discloses and keeps secure, individuals' Personal Information. It also covers how Cashaphone makes the Personal Information it holds available for access to and correction by the individual.
This Policy outlines our approach to the ethical management of personal information in line
with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
Collection
Cashaphone will only collect Personal Information where the information is necessary to perform one
or more of its functions or activities. In this context, "collect" means gather, acquire or obtain by any means, information in circumstances where the individual is identifiable or identified.
Cashaphone collects Personal Information primarily to help customers trade in their mobile phone or
tablet. Cashaphone also collects and uses Personal Information for secondary purposes including:
5.1. billing and account management
5.2. business planning and product development
5.3. to provide individuals with information about promotions
5.4. to enhance the online shopping experience by displaying products and/or
services that match the personal preferences of individuals based on their
previous website browsing history and/or buying activity.
Use
We use Personal Information primarily for the purposes listed above.
Direct Market to individuals it will ensure that:
7.1. the individual is clearly notified of their right to Opt Out from further Direct Marketing;
7.2. the individual is given an Opt Out in all further instances of Direct
Marketing if they have not previously chosen to Opt Out; and
7.3. if the individual Opts Out of all Direct Marketing the Opt Out will be respected
We will not use Personal Information without taking reasonable steps to ensure that the information is
accurate, complete and up to date.
We may Disclose Personal Information to unrelated third parties to enable outsourcing of functions (such
as billing, customer relations management and order fulfillment), where that is Disclosure or Use for a related Secondary Purpose and has been notified to individuals or where such Disclosure is within the individual's Reasonable Expectations.
We will take reasonable steps to ensure that its contracts with third parties include requirements for
third parties to comply with the Use and Disclosure requirements of the PrivacyAct.
We may Disclose Personal Information to law enforcement agencies, government agencies, courts or
external advisers where permitted or required by law.
We may Disclose Personal Information to avoid an imminent threat to a person's life or to public safety.
If a Disclosure is not for a Primary Purpose; is not for a related Secondary Purpose; or upfront consent
has not been obtained, we will not Disclose Personal Information otherwise than in accordance with the exceptions set out above.
Information Security
We take all reasonable steps to make sure your personal information is held securely and
protected from loss, interference,unauthorised access or misuse. We generally store
personal information in electronic databases. Some of these databases may be held on our
behalf by third party data storage providers.
We require employees and contractors to perform their duties in a manner that is consistent with our
legal responsibilities in relation to privacy.
We will take all reasonable steps to ensure that paper and electronic records containing
Personal Information are stored in facilities that are only accessible by people within who have a genuine "need to know" as well as"right to know".
We only keep information for as long as we need it and destroy, return or de-identify when it
is no longer required. We do this according to the terms of our funding contracts and our
data retention and disposal procedures.
Access and Correction
We will allow our records containing Personal Information to be accessed by the individual concerned in
accordance with the Privacy Act.
We will correct our records containing Personal Information as soon as practically possible, at the
request of the individual concerned in accordance with the Privacy Act.
Individuals wishing to lodge a request to access and/or correct their Personal Information should do
so by contacting us, as per the details on the website.
Anonymous Transactions
We will not make it mandatory for visitors to our web site to provide Personal Information unless
such Personal Information is required to answer an inquiry or provide a service.We may however request visitors to provide Personal Information voluntarily (for example, as part of a competition or questionnaire).
Glossary
Direct Marketing
means the marketing of goods or services through means of communication including
written, verbal or electronic means.Opt Out
means an individual's expressed request not to receive further Direct Marketing.
Personal Information means information or an opinion (including information or an opinion forming part of a database), whether true or not and whether recorded in a material form or not,about an individual whose identity is apparent, or can reasonably be ascertained from the information or opinion.
Primary Purpose
is the dominant or fundamental reason for information being collected in a particular
transaction.
Reasonable Expectation
means a reasonable individual's expectation that their personal information might be
Used or Disclosed for the particular purpose.
Sensitive Information means:
information or an opinion about an individual's:
36.1. racial or ethnic origin; or
36.2. political opinions; or
36.3. membership of a political association; or
36.4. religious beliefs or affiliations; or
36.5. philosophical beliefs; or
36.6. membership of a professional or trade association; or
36.7. membership of a trade union; or
36.8. sexual preferences or practices; or
36.9. criminal record; that is also personal information or